UK at World Expo 2025
Osaka, Kansai
13 April – 13 October 2025, Yumeshima Island, Japan
Musubi Programmes
With thanks to our partners supporting the Musubi Initiative and the UK at World Expo 2025 Osaka, Kansai.
Educational

Musubi UCL scholarship
The Musubi scholarship with University College London, supported by Amano Enzyme Inc., gives Japanese students the opportunity to study a one-year Masters programme at UCL. The scholarship will form part of UCL’s Global Scholarships targeting students from various background with the aim of increasing diversity.
Website link: www.amano-enzyme.com/
Scholarship webpage: https://bit.ly/3SdfZvb
SSE Pacifico Offshore Wind Scholarship Programme supported by Musubi
With a focus on fostering future talent in the dynamic offshore wind sector, SSE Pacifico, in collaboration with Musubi, will launch a scholarship programme to support young students from Japan. This initiative will offer short-term study opportunities in the UK, with the goal of upskilling and empowering the next generation of young leaders.
Website link: www.ssepacifico.jp/


Musubi Robert Walters career development programme
We are pleased to announce that Robert Walters Japan, a Specialist Recruitment & Talent Advisory firm with roots in the UK and 25 years of expertise in Japan, will deliver a tailored career development programme for the 2025-26 recipients of the UK Government's Chevening scholarship, with a view to extending this to future Musubi scholars.
As lifetime career partners with a specialised team dedicated to supporting overseas professionals seeking career opportunities in Japan, they will offer career development support to scholarship recipients.
Website link: www.robertwalters.co.jp/en/
Sports

Liverpool Football Club International Academy sports programme supported by Musubi
With a commitment to empowering disadvantaged young people, 2025 Premier League winners Liverpool Football Club offer their LFC International Academy Japan soccer programme in connection to the Musubi initiative. Drawing on the power of sport to build connections and confidence, this will focus on developing young players and providing opportunities to learn new skills and build leadership qualities.
Website link: https://lfcsoccerschools.jp/
UK Ekiden
Musubi is proud to be connected to the UK Ekiden - a team relay race inspired by Japan’s beloved running tradition. With university students leading the main event and school children joining through the Mini Ekiden programme, it brings people together across generations. More than a race, it’s a celebration of teamwork, connection, and the growing friendship between the UK and Japan. Like the Musubi initiative, the UK Ekiden builds personal connections and unites different cultures.
Website link: https://ukekiden.com/

Leadership

Women's Economic Empowerment
British Embassy Tokyo and Japan will host a joint Women’s Economic Empowerment event at the UK Expo Pavillion. This will focus on strengthening relationships between female exporters in Japan and the UK and is the first in-person event the UK and Japan have run under the Women’s Economic Empowerment chapter in the UK-Japan Comprehensive Economic Partnership Agreement. We hope that this event will be the first of many Musubi activities investing in female leaders of the future.
Musubi Alumni
Our Alumni programme brings together the talent and potential of Alumni across our programmes. This Network gives our Alumni the connection, inspiration and empowerment to help realise their ambitions of building a better world.


Musubi Friendship Ambassador – Hello Kitty presented by Sanrio
We are grateful to Sanrio and Hello Kitty for supporting the Musubi Initiative. Sanrio’s vision of “One World, Connecting Smiles” aligns with Musubi’s objective to build positive people-to-people relationships and we look forward to working with Sanrio’s world-famous characters to achieve this. Hello Kitty was born and raised in London as a schoolgirl and now an iconic Japanese character, she is not only a great representative for our two countries, but she also represents the deep desire among our people to feel joy and happiness. We look forward to working with her to reinforce connections between people of the UK and Japan.
Website link: www.sanrio.co.jp/
Musubi Co-creators
Musubi Co-creators will have an advisory role to our Musubi initiative. They will work with our sponsors and implementing partners to ensure youth inclusion in decision-making and design of Musubi initiatives. Musubi is an initiative to build and connect the next generation of UK-Japan leaders, we’re proud of our Co-creator programme seeking the views and advice from the young people we serve.


Musubi PR Advisory Service
We are grateful to the Japanese firm PR Dentsu Consulting Inc. for joining the Musubi Initiative as a Pioneer Partner providing PR advisory services. We welcome their support as we work to showcase the best of Musubi – and UK-Japan - connections.
Website link: https://www.dentsuprc.co.jp/